xClient

Case Study

Strategy Execution

Built from scratch for a global training firm.

Program

LinkedIn Community, Executive Positioning, Marketo Email Sequences

Industry

Leadership Development & Training

Year

2019

Thousands of graduates from their Applied Strategy Execution Programme, but no real way to keep them connected.

The Results

200+

Alumni Activated

Precision-targeted outreach campaign.

3

Email Sequences

Marketo sequences that kept the follow-up moving.

Full

Community launched

Community, founder voice, and outreach all working together.

"John and his team were great partners to work with. He understood our business requirements right at the start of the collaboration, and gave very good recommendations throughout the engagement. Communication with the team was seamless, and they always go above and beyond when handed an out-of-pocket brief/request."

Joyce T.

Joyce T.

Marketing, Strategy Execution

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